Landing Page & Lead Capture
Cliff & Cairn
Client — Cliff & Cairn Outdoor Tours
The Brief
Cliff & Cairn were launching guided hiking tours across Munster and needed a single, sharp landing page to validate demand before investing in a full site — something that could go live in under two weeks and start capturing enquiries immediately.
The Process
We scoped a single, focused landing page: one clear promise, real photography from the trails, social proof from early test groups, and a short enquiry form that fed straight into the founder's inbox. No unnecessary pages, no distractions from the one goal.
The Outcome
The page launched in eleven days and generated enough enquiries in its first month to fully book the company's debut season — proof enough to greenlight a full site build for the following year.
Services Delivered
- Landing Page Design
- Copywriting Support
- Lead Capture Setup
Client
Cliff & Cairn Outdoor Tours
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